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Risk management

The AI Bubble Debate Misses The Point

Everyone is already talking about today’s narrow market leadership, but much of that conversation stays surface‑level, focusing on the AI bubble. This piece picks up where those discussions stall, examining how persistent concentration influences portfolio construction.

Every market era comes with an easy headline. Currently, that headline is the "AI bubble." It’s a neat storyline: easy to repeat, easy to package, and easy to argue about. But in conversations with institutional investors, it tends to sit alongside a broader set of concerns. In discussions with CIOs, consultants, and sophisticated allocators, this topic appears more as an entry point into deeper questions about market structure and portfolio vulnerability.

The real concern is more structural, and far more consequential for long-horizon portfolios: the concentration of returns and economic influence in a remarkably narrow slice of the market.

Framing the question as “Is AI a bubble?” reduces a complex landscape to a binary choice.

Sophisticated investors don’t approach megacap technology through simple valuation judgments. They start with a simpler observation: index-level outcomes are increasingly driven by fewer companies than at any point in modern history.

Those companies—semiconductors, hyperscalers, cloud platforms—also happen to be the ones driving:

  • The majority of incremental capex,
  • A meaningful portion of U.S. productivity growth,
  • And a non-trivial share of GDP contribution.

When the same firms dominate both capital markets and corporate spending cycles, systemic fragility rises, even if the underlying technologies are transformative. The question isn’t whether AI is overhyped, but moreso what happens when the companies powering both the index and the investment cycle slow their spending at the same time.

One of the least appreciated facts in markets today is how much of U.S. economic resilience has flowed through AI-driven investment. Data centers, chip capacity buildout, model training infrastructure- these are no longer a niche theme. When a capex cycle grows this large, any slowdown becomes a macro event in its own right. It’s worth stressing that this isn’t about forecasting a collapse, but recognizing what a normal step-down would mean.

For investors, this dynamic introduces a clear set of possibilities:

  • If AI spending continues at its current trajectory, growth leadership sustains.
  • If the pace moderates, the effect cascades through both GDP and index leadership.
  • If corporates begin evaluating ROI more strictly, the right-tail narrative narrows.

None of this requires dramatic language like “bubble.” It simply requires acknowledging that the dominant driver of index returns is now tethered to one economic engine.

What makes the current environment unique is not optimism about AI, but the concentration embedded inside every benchmarked portfolio.

You can’t simply avoid the megacap complex. Benchmarks force the exposure. Fiduciary frameworks enforce it. Career risk reinforces it.

Which is why the real question has shifted toward:

How do we manage portfolio-level risk when one theme, one sector, and in some cases one company increasingly determines the path of the entire index?

Historically, concentration resolves through one of three mechanisms:

  1. Rotation – Capital flows into neglected sectors (value, cyclicals, international).
  2. Broadening – Leadership expands beyond the top cohort.
  3. Reversal – The leaders correct while the rest of the market remains flat.

The current cycle challenges all three:

  • Traditional value hasn’t consistently participated.
  • Small caps remain structurally weak.
  • Global diversification has not delivered the expected offset.
  • And broadening has been intermittent rather than persistent.

This leaves investors in a familiar but uncomfortable spot: their biggest source of returns is also their biggest source of risk. That is a concentration regime.

Rather than focusing on whether AI enthusiasm has run too hot, a more practical framing is:

How should portfolios be positioned when the path of the global equity market is unusually sensitive to a narrow set of capital spenders and cash flow generators?

This question leads to richer, more nuanced perspectives:

  • What does resilience look like when a single capex cycle underpins both market performance and macro strength?
  • How do investors think about diversification when traditional diversifiers aren’t delivering?
  • What does risk budgeting mean in a world where factor, sector, and thematic exposures increasingly overlap?
  • And how do CIOs prepare for an eventual regime shift - not a collapse, but a rotation - from a point of such extreme concentration?

The defining risk in this market cycle is structural. AI enthusiasm may ebb and flow, but concentration is the shape of the market today, and shape, not sentiment, determines institutional outcomes.

Regardless of whether AI spending accelerates or softens, the coming years will force asset managers to confront a subtler and more durable challenge:

How to build resilient portfolios in a world where the distribution of returns is increasingly unequal and increasingly interconnected.

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About the author
Nevena Krstevski
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Nevena leads Kiski’s business development efforts, focusing on building strong client relationships and identifying growth opportunities. With a strategic approach, she helps connect Kiski’s innovative solutions to the evolving needs of asset managers and allocators.

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